Health Communications Manager

Public Sector
Last Updated:
September 19, 2023

Job Description Overview

A Health Communications Manager is an important role in the Public Sector industry. This job involves creating and implementing communication strategies that promote various public health initiatives. A Health Communications Manager job description involves analyzing complex health information and translating it into simple, easy-to-understand language that the general public can comprehend. They work closely with the media, government officials, and other stakeholders to ensure that accurate information is being disseminated to the public. 

This position requires excellent writing and public speaking skills as well as the ability to work under pressure and tight deadlines. Health Communications Managers may also work on research studies, evaluation reports, and social media campaigns. Their main goal is to promote healthy behaviors and improve public health outcomes. 

To become a Health Communications Manager, you typically need a bachelor's degree in communications, public relations, or a related field, as well as several years of experience in public health or a related field. Successful candidates for this role possess excellent communication skills, exceptional attention to detail, and strong project management abilities.

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Job Duties and Responsibilities

  • Develop communication strategies to promote public health initiatives
  • Create and distribute health education materials to the community
  • Collaborate with healthcare professionals to ensure accurate messaging
  • Monitor media coverage of public health issues and respond accordingly
  • Conduct research to inform communication strategies and message development
  • Coordinate with government agencies to ensure consistent messaging
  • Manage social media and other communication channels
  • Provide crisis communication support during public health emergencies
  • Evaluate the effectiveness of communication strategies and adjust as needed

Experience and Education Requirements

To be a Health Communications Manager in the Public Sector industry, you usually need a bachelor's degree in communications, public health, or a related field. Some employers might ask for a master's degree too. Besides, direct experience in public health or communication campaigns is valued. You'd be expected to lead the development of communication strategies, write and review materials, support public relations, and coordinate with community partners. Strong written and verbal communication skills, leadership qualities, attention to detail, and the ability to work on deadlines are crucial. It’s a meaningful job where you'll help educate people about health matters, and you might find opportunities in local or national government, non-profits, or healthcare organizations.

Salary Range

As a Health Communications Manager salary range, you can expect to earn an average of $77,000 per year in the United States, according to data from Glassdoor. However, the salary range can vary depending on factors such as location, experience, and the specific organization you work for.

For example, a Health Communications Manager in New York City can expect to earn around $90,000 per year, while in Washington D.C. the range is between $72,000 and $107,000.

In the United Kingdom, the salary range for a Health Communications Manager is between £28,000 and £45,000, according to data from Totaljobs.

In Australia, Health Communications Managers earn an average salary of AU$103,000 per year, as reported by Adzuna.


  • Glassdoor:,30.htm
  • Totaljobs:
  • Adzuna:

Career Outlook

As more emphasis is being put on health communication, the demand for Health Communications Managers is growing in the public sector industry. Over the next five years, the career outlook for this field is expected to stay the same, if not increase. According to the Bureau of Labor Statistics, employment of health educators and community health workers, which includes health communication managers, is projected to grow 13 percent from 2019 to 2029. This is much faster than the average for all occupations. This career path is ideal for individuals who have a passion for public health and are skilled in communication and project management. As healthcare continues to evolve, the role of Health Communications Manager will be even more important in the future.

Frequently Asked Questions (FAQ)

Q: What does a Health Communications Manager in the public sector do?

A: They develop and implement communications strategies and messaging to inform the public about health-related issues and policies.

Q: What qualifications are required to become a Health Communications Manager in the public sector?

A: Typically, a bachelor's degree in communications, marketing, or related field, with relevant work experience in public health or communications.

Q: What types of organizations employ Health Communications Managers in the public sector?

A: Government agencies and non-profits that focus on public health, such as the Centers for Disease Control and Prevention (CDC) or the World Health Organization (WHO).

Q: What skills are necessary to be successful as a Health Communications Manager in the public sector?

A: Strong written and verbal communication skills, ability to develop and deliver clear messages to diverse audiences, an understanding of public health issues, and the ability to work collaboratively with others.

Q: What are some specific tasks a Health Communications Manager may be responsible for?

A: Developing and implementing public health campaigns, creating educational materials, working with media outlets to disseminate information, and analyzing data to assess the effectiveness of communication efforts.

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