NFL Communications Manager

Last Updated:
September 19, 2023

Job Description Overview

As an NFL Communications Manager, your job is to communicate with fans, media outlets, and other stakeholders on behalf of the National Football League. You'll be responsible for crafting and distributing press releases, statements, and other materials related to NFL news, events, and initiatives. You'll also be handling media inquiries, coordinating interviews with league officials and players, and closely monitoring the public's perception of the league. To be successful in this job, you'll need excellent writing and communication skills, as well as the ability to think strategically and creatively. You should be comfortable working under tight deadlines and navigating complex situations. A bachelor's degree in communications, journalism, or a related field is typically required, along with several years of experience in PR or media relations. If you're passionate about football and want to play a key role in shaping the NFL's public image, then this NFL Communications Manager job description may be the perfect fit for you.

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Job Duties and Responsibilities

• Coordinate public relations initiatives with key stakeholders, including players, coaches, media, and fans.

• Create and distribute press releases, game notes, and other communication materials.

• Facilitate media interviews and arrange press conferences for the team.

• Manage social media content and strategy.

• Track and monitor media coverage, as well as fan feedback and sentiment.

• Develop and maintain relationships with media members and influencers.

• Collaborate with marketing teams to promote events and campaigns.

• Manage and respond to crisis communication situations.

• Assist in drafting speeches and other executive communications.

• Stay up to date with industry trends and emerging technologies.

Experience and Education Requirements

To become an NFL Communications Manager, you need both education and experience. A Bachelor's degree in communications, journalism, or a related field is typically required. You also need several years of experience in public relations or communications, with a focus on sports. 

It's important to have a strong understanding of the NFL and its players, coaches, and teams. You should be able to write and speak well, have excellent organizational skills, and be comfortable working with the media. 

Networking and relationship-building skills are also important, as you'll need to work closely with a variety of stakeholders. A passion for sports and the ability to work under pressure are also essential. Overall, a combination of education, experience, and passion for sports will help you stand out in the competitive world of NFL Communications Management.

Salary Range

If you're curious about the salary range for a NFL Communications Manager, in the United States, the average salary is around $90,000 per year, according to Glassdoor. However, the range can vary depending on location and level of experience. For example, in New York City, the average salary is around $105,000 per year, while in Houston, it's around $84,000.

In Canada, the salary range for a similar position is around CAD $59,000 to CAD $102,000 per year, according to PayScale.

Overall, being a NFL Communications Manager can be a rewarding career in the sports industry. If you have a passion for sports and strong communication skills, you may find this job to be a great fit.


  • Glassdoor:,27.htm
  • PayScale:

Career Outlook

As the world of sports continues to evolve, the career outlook for a NFL Communications Manager is looking bright over the next 5 years. With the constant growth and expansion of the industry, there's more demand for professionals who excel in communication and public relations. According to the Bureau of Labor Statistics, employment of public relations specialists, like Communications Managers, is projected to grow 7% from 2019 to 2029, which is faster than the average for all occupations. The average salary for a NFL Communications Manager is around $85,000 per year, but can vary depending on experience and location. As long as the NFL continues to thrive, the need for skilled Communications Managers will continue to grow.

Frequently Asked Questions (FAQ)

Q: What does an NFL Communications Manager do?

A: An NFL Communications Manager handles public relations for a NFL team, coordinating and overseeing the dissemination of information to media outlets, handling media inquiries, and ensuring consistency in messaging.

Q: What kind of education or experience is required for this job?

A: A bachelor's degree in communications, journalism, or a related field, plus several years of experience in public relations, sports media relations, or a related field is typically required.

Q: What skills are necessary to be successful in this role?

A: Strong communication skills, the ability to manage multiple projects at once, attention to detail, knowledge of the NFL and its teams, an understanding of media, and crisis management skills.

Q: Is this job stressful?

A: Yes, it can be stressful, as it requires working long hours and managing high-profile events, dealing with media and fans, and being available during emergencies and breaking news situations.

Q: What is the average salary for an NFL Communications Manager?

A: The average salary for an NFL Communications Manager is around $70,000 to $90,000 per year, but it can vary depending on experience, location, and the team involved.

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