Sales Consultant

Last Updated:
April 27, 2023

Job Description Overview

If you enjoy helping customers find the right products they need, then a Sales Consultant job description might be the perfect fit for you. In the retail industry, Sales Consultants are responsible for assisting customers with their purchase inquiries, providing product recommendations, and closing sales. 

As a Sales Consultant, you'll greet customers, listen to their needs, and provide personalized recommendations based on their preferences. You'll also be responsible for keeping up with sales trends and product knowledge to provide the best customer service possible. 

Strong communication skills are essential for this role. Sales Consultants must be able to convey the benefits of a product in a clear and concise manner to customers. Additionally, Sales Consultants are responsible for maintaining a clean and organized workspace, restocking products, and ringing up customers' purchases. 

Overall, a Sales Consultant job in retail is a great option for those who enjoy meeting new people, learning about new products, and providing exceptional customer service.

Struggling with Product Marketing?ūüĎá
PMMTeam is a world-class Product Marketing Agency with a unique "as a service" subscription model.

Job Duties and Responsibilities

  • Welcome customers and assist them with their purchases
  • Ensure customers have a positive shopping experience by providing excellent customer service and answering any questions they may have
  • Possess knowledge about products and services offered in order to inform and educate customers
  • Meet or exceed sales goals set by management
  • Follow company policies and procedures, including displaying products properly and handling cash transactions accurately
  • Maintain the appearance and cleanliness of the store to create an inviting atmosphere for customers
  • Attend training sessions to stay up-to-date on product knowledge and sales techniques
  • Work collaboratively with other sales consultants and store management to achieve sales targets
  • Listen to and address customer concerns and feedback, providing solutions and recommendations to management as needed
  • Properly handle returns and exchanges in accordance with company policies.

Experience and Education Requirements

To get a job as a Sales Consultant in the Retail industry, you will usually need to have a combination of education and experience. For education, a high school diploma or equivalent is typically required. However, having a college degree in business or a related field can also be beneficial. As for experience, many employers prefer candidates who have worked in sales before, or in a customer-service role. It's important that you possess good communication skills, both verbal and written, and have a strong work ethic. Some employers may also require additional training or certification, so be sure to read the job listing carefully. Overall, a combination of education and experience is the key to success as a Sales Consultant in retail.

Salary Range

Sales Consultant salary range varies widely depending on factors such as experience, location, and company size. In the United States, the expected salary range for a Sales Consultant in the Retail industry is around $30,000 to $90,000 per year, with the average salary falling around $50,000 (source: Glassdoor). However, this range can be higher or lower depending on the specifics of the position.

In Canada, the expected salary range for a Sales Consultant in the Retail industry is around CAD $32,000 to $76,000 per year, with the average salary falling around CAD $50,000 (source: Payscale).

In the United Kingdom, the expected salary range for a Sales Consultant in the Retail industry is around £17,000 to £35,000 per year, with the average salary falling around £23,000 (source: Totaljobs).


  1. Glassdoor:,16.htm
  2. Payscale:
  3. Totaljobs:

Career Outlook

According to the Bureau of Labor Statistics, the employment of retail sales workers, including sales consultants, is projected to grow 2 percent from 2019 to 2029, which is about as fast as the average for all occupations. While this growth rate may seem slow, it represents an additional 92,400 jobs. One factor contributing to the growth is the rise of e-commerce, which has led to an increased demand for in-store sales consultants who can offer personal assistance and advice to customers. Additionally, as retailers continue to focus on providing exceptional customer service, the role of the sales consultant will remain vital. Overall, the career outlook for a sales consultant in the retail industry appears to be stable, with opportunities for growth and advancement.

Frequently Asked Questions (FAQ)

Q: What does a Sales Consultant do in the retail industry?

A: A Sales Consultant assists customers in the store, provides product information, and helps them make a purchase decision. They may also be responsible for achieving sales targets, maintaining inventory, and performing other tasks assigned by the manager.

Q: What skills are needed to become a successful Sales Consultant in retail?

A: A Sales Consultant needs to have excellent communication skills, knowledge of the products, and the ability to make a connection with customers. They should also have basic math skills, computer proficiency, and be able to work in a fast-paced environment.

Q: What are the work hours like for a Sales Consultant in retail?

A: Work hours vary depending on the store's hours of operation, but Sales Consultants often work evenings, weekends, and holidays. Some full-time employees work 40-hour weeks, while others may work part-time or on a flexible schedule.

Q: What is the pay rate for a Sales Consultant in retail?

A: Pay rates vary depending on the company and the location, but most Sales Consultants earn hourly wages starting at minimum wage and may receive commission or bonuses based on their sales performance.

Q: How can I become a Sales Consultant in the retail industry?

A: Many companies require a high school diploma or equivalent, and some may prefer candidates with a college degree. Sales experience, customer service skills, and product knowledge are also valuable assets. Candidates can apply for open positions online or in-store, and may be required to complete an interview and training process.

Copyright 2023 - All Rights Reserved // Privacy Policy
Terms and Conditions
Do Not Sell or Share My Personal information
All product names, logos, and brands are property of their respective owners. All company, product and service names used in this website are for identification purposes only. Use of these names, logos, and brands does not imply endorsement.