JobDescription.org

Education

Web Developer

Last updated

Web Developers in educational institutions design, build, and maintain the websites, portals, and digital tools that students, faculty, staff, and prospective families use daily. From a university's public-facing admissions site to a school district's parent communication portal, they translate institutional needs into functional, accessible, and performant web experiences.

Role at a glance

Typical education
Bachelor's degree in CS or related field, or bootcamp credential with portfolio
Typical experience
Not specified; varies by institution size
Key certifications
None typically required
Top employer types
K-12 districts, community colleges, research universities, ed-tech companies
Growth outlook
Stable demand in institutions with higher growth in the ed-tech segment
AI impact (through 2030)
Augmentation — AI can automate routine CMS template generation and accessibility auditing, but complex API integrations and stakeholder management remain core human tasks.

Duties and responsibilities

  • Design, develop, and maintain responsive public-facing websites using HTML, CSS, JavaScript, and CMS platforms such as WordPress or Drupal
  • Build and integrate web applications that connect with student information systems, CRMs, and third-party educational platforms
  • Ensure all web properties meet WCAG 2.1 AA accessibility standards and comply with Section 508 requirements
  • Collaborate with marketing, communications, and academic departments to scope, design, and launch new web projects
  • Optimize site performance — page load speed, Core Web Vitals, caching — using tools like Lighthouse and GTmetrix
  • Maintain and harden web server environments, apply security patches, and remediate vulnerabilities identified in audits
  • Implement analytics tracking via Google Analytics or similar platforms and report on traffic, conversion, and engagement trends
  • Train faculty, staff, and student content editors on CMS tools and content governance procedures
  • Manage DNS records, SSL certificate renewals, and domain configurations for institutional domains
  • Document code, deployment procedures, and system configurations to support continuity and institutional knowledge

Overview

Every college admission decision, every parent checking on a school event, every student logging into a portal to see their financial aid status — those experiences are delivered by web infrastructure someone built and maintains. In educational institutions, that person is often a web developer whose work is invisible when it's going well and very visible when it isn't.

The role covers a wide range of work depending on the institution's size. At a small private college, one developer might own the entire public-facing website, the application portal integration, the alumni database front-end, and the internal faculty directory — all at once. At a large research university, the job is narrower and more specialized: perhaps a team focused exclusively on the admissions web funnel, or a developer embedded in the IT department maintaining the institution's Drupal multisite installation.

CMS management is a large part of most education web developer jobs. Higher education websites are dense — hundreds to thousands of pages maintained by content contributors who range from technically literate to completely non-technical. Building templates, training editors, governing content quality, and preventing the site from becoming an unmanageable tangle of outdated pages is ongoing, recurring work.

Integrations are where the technical complexity concentrates. Student information systems, CRMs like Slate or Salesforce, payment processors, event management platforms, and single sign-on infrastructure all need to connect with web properties. Developers who can work fluently with APIs and authentication protocols add significant value over those who can only manage front-end presentation.

The pace in education is steadier than at a startup — budget cycles, committee approval processes, and academic calendars impose their own rhythm. That predictability is a feature for developers who value work-life balance, and it's often cited as a reason experienced developers stay in higher education despite earning less than they could in industry.

Qualifications

Education:

  • Bachelor's degree in computer science, information systems, web development, or a related field (preferred at research universities)
  • Associate degree or equivalent bootcamp credential plus documented portfolio accepted at many K-12 and community college roles
  • No specific degree often required if the portfolio clearly demonstrates proficiency in required technologies

Technical skills:

  • Front-end: HTML5, CSS3, JavaScript (vanilla plus at least one framework — React, Vue, or similar)
  • CMS: WordPress (including Gutenberg block development, custom post types, and ACF) and/or Drupal 9+
  • Back-end: PHP for CMS customization; Python or Node.js for auxiliary tooling and API integrations
  • Database: MySQL or PostgreSQL; basic query writing and schema comprehension
  • Accessibility: WCAG 2.1 AA, ARIA attributes, screen-reader testing with NVDA or VoiceOver
  • Version control: Git with GitHub or GitLab; basic CI/CD pipeline management
  • Performance optimization: Core Web Vitals, image compression, lazy loading, CDN configuration

Integration experience:

  • RESTful API consumption and OAuth/SSO implementation
  • Familiarity with student information systems (Banner, Ellucian, PowerSchool) is a significant differentiator
  • Google Analytics 4 and Tag Manager configuration

Soft skills:

  • Clear written communication for documentation and stakeholder updates
  • Ability to manage multiple competing projects with different campus clients
  • Patience training non-technical users on CMS tools

Career outlook

The education sector is a stable source of web development employment, though not a high-growth one. Every K-12 district, community college, four-year university, graduate school, and ed-tech company maintains web infrastructure that requires ongoing development and maintenance. That baseline demand is persistent regardless of economic cycles — schools don't close their websites during recessions.

Ed-tech is the higher-growth segment. Companies building learning management systems, tutoring platforms, adaptive assessment tools, and educational content platforms hire web developers at market rates and often offer the flexibility of fully remote work. For developers who want education-adjacent work at industry pay, ed-tech is the more compelling economic choice.

Within traditional educational institutions, budget constraints limit headcount growth, but attrition creates steady openings. Many developers in higher education are career employees who stay 10–15 years — which means when a position opens, it stays open until it's filled. Hiring managers at universities frequently report multi-month searches because qualified candidates are not plentiful at education-sector salaries.

The trend toward accessibility compliance is creating a specific demand for developers with documented WCAG experience. As OCR enforcement and litigation around digital accessibility have grown, institutions are willing to pay a premium for developers who can run accessibility audits and systematically remediate issues — not just avoid new ones.

The career ceiling in institutional education web development tends to be director of web services or similar — a management role overseeing a small team and managing the vendor relationship with CMS and CRM platform providers. Developers who want individual contributor growth often move toward ed-tech companies or consulting firms that serve the education sector.

Sample cover letter

Dear Hiring Manager,

I'm applying for the Web Developer position at [Institution]. I've spent four years in web development at [Current Employer], most recently as the sole developer maintaining a WordPress multisite installation serving 14 academic departments, a public-facing admissions site, and an alumni portal.

The project I'm most proud of is an accessibility remediation I completed last spring. An OCR complaint had identified 47 WCAG failures across the site, ranging from missing alt text and low-contrast body copy to keyboard traps in our event registration forms. I audited the full site using axe DevTools and WAVE, prioritized the issues by impact and frequency, built a remediation roadmap with the content and design teams, and closed all 47 findings within eight weeks. The institution withdrew the complaint before a corrective action plan was required.

I've also built and maintained integrations with our Slate CRM and Banner student information system, primarily for the admissions application status portal. That work required OAuth implementation, JSON API consumption, and enough familiarity with Banner's data structure to debug issues when records didn't sync correctly — which wasn't covered in any documentation I found.

I'm drawn to [Institution] because of the scale of the web operation and the opportunity to work with a team rather than as a solo developer. I'd welcome a conversation about how my background fits what you're building.

Thank you for your time.

[Your Name]

Frequently asked questions

What programming languages do Web Developers in education need?
HTML, CSS, and JavaScript are non-negotiable for front-end work. PHP is common in education because WordPress and Drupal — the dominant CMS platforms in higher education — are PHP-based. Python or Ruby may come up in back-end or scripting contexts. SQL is needed for database integration with student information systems like Banner or Ellucian.
Why does accessibility matter so much in educational web development?
Educational institutions are subject to the Americans with Disabilities Act and Section 508 of the Rehabilitation Act, which require digital content to be accessible to people with disabilities. Inaccessible websites expose institutions to legal liability — OCR complaints and lawsuits against universities are common. Web developers in education are expected to understand WCAG standards and build them into the development process from the start, not as an afterthought.
Do education web developers manage learning management systems like Canvas or Blackboard?
Sometimes — it depends on the institution's structure. Some web developers in education have LMS responsibilities, particularly at smaller schools that don't have a dedicated educational technology team. At larger institutions, LMS administration is typically a separate role. Web developers may build integrations between the LMS and other institutional systems but rarely administer the LMS directly.
How is AI changing web development work in education?
AI coding assistants have accelerated routine development tasks — generating boilerplate, writing CSS, debugging JavaScript — meaningfully. Web developers who use these tools effectively can handle more projects with less time on mechanical work. The work is shifting toward architecture, accessibility review, stakeholder management, and judgment calls that AI tools still handle poorly. Prompt engineering and AI tool fluency are increasingly listed as preferred skills in job postings.
Is a computer science degree required for education web developer roles?
Not universally. Many education web developer positions accept portfolios demonstrating proficiency in lieu of specific degree requirements. An associate degree or a bootcamp background combined with 2–3 years of hands-on development experience is sufficient for most K-12 district and regional college roles. Large research universities and competitive ed-tech companies typically prefer a bachelor's in computer science or a related field.